About Us
Welcome
Lost Lure a proud Colorado-based company that opened up in 2021. We understand that fishing can be a challenging and unpredictable activity and our mission is to provide high-quality apparel with jovial designs that reflect that sentiment. That's why we've dedicated ourselves to create products that are both functional and stylish, so you can focus on what you love most - fishing!
Designing
All Lost Lure designs are created in-house! Everything is drawn electronically which enables us to produce high resolution images that look fantastic on cloths. We understand that when it comes to fishing style, there isn’t a “one fits all”. It’s important to us that we have wide variety of styles that are suitable to all types of anglers. As Lost Lure grows, so will our clothing selection. One fish at a time!
Production
We currently operate with a ‘ship-on-demand’ system. This means that another company produces and ships the products that we have designed and tested. This gives us the capability to produce a wide variety of products from manufacturers that have access to top of the line equipment and materials. This also allows us to be selective with where and how our products are made. We work with the best of the best!
Always Improving
We value you’re ideas and criticism and we’re always looking to improve. If you have any design ideas or want something custom made please contact us!